Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but...
The Global Congress will be organised during June 5-7, 2024
Mayhew was a winner in Ocean’s annual digital creative competition
The streaming behemoth let users submit their own images to a website which were then used for the campaign.
Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
The brand has converted a truck into a mobile experience center that will tour various cities of India
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
