Anoushka Khanna, Director of Priya Communication underlines the need for rationalising the license fee and bringing in standard norms for DOOH
The campaign, executed by The Brand Sigma, includes train wraps as well as internal train branding.
The esteemed jury evaluated and shortlisted entries from across 6 categories
The League promotion will be conducted across the US and India.
Jahan Mehta, Director, Selvel One Group underlines the need to focus on audience data and insights.
Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they...
The airline which commenced operations in 2015, has reached the coveted milestone of carrying 50 million passengers.
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
The campaign was conceptualized and executed by Platinum Outdoor, a unit of Madison World
DOOH gives advertisers the chance to be more creative at a much lesser cost, says Dipankar Sanyal, CEO, Platinum Communications
