The agency will handle the traditional, digital and OOH advertising of the two brands
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The Lodha Palava branded buses showcase the multitude options where citizens could live, work, learn and play using Palava’s many facilities
Brands like Samsung, Blackberry, Future Generali, Sun Pharma, and Viacom 18 have used holographic/AR content for some of recent OOH campaigns
Shah is responsible for driving media investments, alliances and partnerships, strategic thinking and direction for all PM clients across markets
Raghav Subramanian COO (Partnerships), IPG Mediabrands – India and Habeeb Nizamudin, CMO IPG Mediabrands called for a paradigm shift in the way OOH business is conducted
The OAC attendees participated in the quiz through OAC ASIA 2018 multipurpose mobile application
The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners
Rachana Lokhande & Charanjeet Singh are appointed as Co-CEOs
Suresh Balakrishna had joined Kinetic India in January 2016; It is not known yet where he would be joining next
