The company has won the rights for a period of six months with three display panels on each trolley
Samsung and Posterscope found that the site displaying the brand’s advertising creative was not illuminated in the night hours for well over 10 days. Worse still,...
The corporation is keeping in abeyance the renewal of existing media contracts; there is no clarity as yet on when the policy will be implemented
Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to...
The spectators who came to experience the match were clicked and the GIF went up on a large LED screen mounted on a giant Vodafone Unofficial...
The document, which is being reviewed, provides for license fee rebate of 10% in the first year of solar power illumination of media; digital LED advertising...
The advertising was mainly directed at giving publicity to the government’s development programmes
Industry leaders in the state believe there is no need to panic in the face of a likely ban on use of PVC flex for advertising;...
The civic body hopes to mop up much more revenues through this initiative in order to achieve its annual advertising revenue target of Rs 25 crore;...
The OOH advertising too was set in regional contexts, and that worked for the brand