Remi Roques, General Manager - APAC, Broadsign asserts that pDOOH is making a significant contribution to the overall revenue growth of OOH. In an interview with...
Martin A van der Ploeg, Arqe's Co-Founder: “Vivid City is giving us direct access to the most significant OOH media locationsâ€.
Revolt plans to triple the size of their DOOH network—by the end of this year.
From audience measurement and role of technology, to leveraging creativity and enhancing the competitive quotient of OOH, the second and concluding day of OAC 2022 set...
With a diverse and interesting mix of speakers and topics, combined with the right amount of engagements and interactions, the first day of OAC 2022 helped...
The 16th edition of the popular Outdoor Advertising Convention (OAC) is set to be inaugurated at The Westin Mumbai Powai Lake, on August 17th, promising two...
This partnership enables us to enrich our suite of offerings in DOOH planning and extend further measurement capabilities to our clients, says Yasmin Mallari, Chief Investment...
Aman Nanda highlights the transformative change that digital billboards bring about in a city
Topics to be covered include maintaining OOH's advantage in a digital world; responding to the sustainability challenge, and driving growth in OOH through audience measurement.
The discussion will centre on 'What should OOH do to attract more brand spends'.