The transit authority conducted a storytelling show inside the metro train to create awareness about the World Environment Day
This strategic branding decision comes at a natural inflection point for our brand,, says Jianghuai Lin, Chairman and CEO of CNIT
The multi-dimensional advertising campaign, designed to strengthen the style imagery of CB Shine SP and take it to the next level, has already started to broadcast...
Anil Viswanathan takes over from Prashant Peres as Director – Marketing (Chocolates), Mondelez India
Media owners maintain that the minimum business turnover set for companies participating in the tender for unipoles is curbing the industry’s participation in the bid
As Head - Brand & Content, Marketing Department, Kumar will be responsible for building up the company’s communications and marketing strategies
This exclusive deal will deliver all broadcast production and have secured advertising revenue through in-ground advertising rights during the matches.
Targeting the professional audience, the campaign was designed by mapping the routes and travel patterns of professionals to create a quick buzz about the new launch
With an aim to raise the awareness about right cup sizes and to start a conversation about it, the brand opted for cup branding targeting college...
Why must different civic bodies apply different tax norms when the purpose of GST implementation was to bring about uniformity in taxes?