The brand will redesign facades of 100+ hotels in Bengaluru, with visuals painted by veteran hand paint artist Kafeel Ahmed Ansari
The brand has targeted the residential areas in particular while rolling out the campaign
The contract has been awarded for 10 years
With an aim to spread the brand’s footprint across the country, the business will be handled out of Happy mcgarrybowen’s Bangalore office
Happy mcgarrybowen was roped in to help chart a new course for Truecaller’s new avatar and host of services
The new partnership will build on Vivo foundation of existing and unique OOH engagement & initiatives
The AOR will be managed by Mumbai office under the guidance of Navin Kathuria, EVP and Principal Partner, DDB Mudramax
Shah is responsible for driving media investments, alliances and partnerships, strategic thinking and direction for all PM clients across markets
The company will market the airport media placed inside & outside for 10 years of duration
Handled by Rapport Outdoor Advertising, the prime day flash sale was promoted through unique & appealing structures at high-foot fall locations in top three metros
