The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers
Initiated by Outsmart, the campaign runs on media space donated by blowUP media, Clear Channel, JCDecaux, Mass Media, Maxx Media, Ocean Outdoor and UKBillboards
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
A group of people were kept inside a small house fabricated inside Lucknow mall
Anna Bager is currently executive VP of the Interactive Advertising Bureau (IAB)
Bangalore based B2B start-up SOLV has introduced India's 1st hackable digital billboard in the city inviting techies to crack the displayed puzzle and win a job,...
The tool, which provides deep location-based understanding of audiences, has been launched under the umbrella of DAN Explore, the proprietary Audience Intelligence tool of the Data...
The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote
The private real estate company, Sai Estate Consultants Chembur Out Ltd, launches an online and outdoor campaign based on the current election campaign theme .
The ex-COO of Kinetic Advertising will be focused on reinforcing the Group’s existing client base with innovative technology backed solutions
