As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero...
The laser show marked the 9th year of the Bengaluru International Film Festival
Leading OOH firm Atin OOH has executed this campaign that will run for 2 months
Global OOH advertising revenues, including digital and traditional OOH media, grew 6.2% to $49.23 billion in 2016, as consumer time spent with OOH media increased 1.5%...
With its new real-time audience & context analytics, Paris-based Quividi lets agencies and network operators make the best and take the beat of DOOH campaigns
Fast-growing cities are centre stage in the digital and creative revolutions
Orienta Cine Advertising planned and executed brand activation for two major brands - Oppo and Ola Cabs - with a good measure of success. There is...
Satyabrata Das appointed as Head -- Strategic Alliances & Corporate Communication in Mumbai
Vodafone U Back to Campus was a month-long campaign created with the objective of engaging with youth in 400 leading colleges across 50 cities in the...
According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of...