Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
Kinetic India has been appointed as the OOH agency for Star Plus, the whole Star Sports bouquet, and the corporate business of Star Group.
Apart from regular vinyl branding, Ola provides engaging opportunities via its Play platform and interactive experience to passengers
The event division will explore new business opportunities in experiential marketing, among other key areas
USA's premier experiential marketing firm buys leading creative event agency
Frank D'Souza would be speaking on the evolving media consumption patterns in India and how that impacts the OOH business
Even as the Kashmere Gate Delhi Metro station infrastructure is being expanded under Phase III of the DMRC network, TDI International which holds the media rights...
CASHurDRIVE has executed the one-month campaign that began in mid-April
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
Swift Devils Circuit, a racing event conducted by Volano Entertainment that has a 5km run with military obstacles, is targeting fitness aficionados in Delhi through JCDecaux's...