“At OAC 2024, we are excited to showcase our printed banners, highlighting their exceptional versatility and quality.” says Sivabalan, Managing Director, MIRAAi advanced composites
UP is a priority market for Gas-o-fast with a current market share of 12% and growing steadily, states, Joy Chatterjee, Associate VP and Head of Sales...
The brand has set-up a Beach Café to deliver an elevated experience
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
“As OAC 2024 will be held in Bengaluru, our strategy to integrate a pan-India audience involves highlighting our adaptable and innovative advertising solutions” says G Rammohan,...
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
Raheel Amjad will engage in a panel discussion on ‘How to get brands to show more love for OOH?’
Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much...
Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
