Prime Video executed the campaign alongside its agency partners Kulfi Collective, So Cheers, Initiative (IPG) and Trzy Innovationz.
“OAA plays a crucial role in celebrating creativity, fostering innovation, and setting benchmarks for excellence in the Indian OOH industry,” says Sounak
Goddard describes the issue of sustainability as the “elephant in the boardroom”
“OAA is a great platform and place for the OOH fraternity to express themselves and also be a part of the learning curve,” says Goldee
Consumer media usage grew at its slowest rate in more than a decade in 2023, some of which was the result of high inflation that caused...
Anchal Kumar Dhawan, VP-National Head of Times One, a division of Times OOH, Deepa Gupta, VP of South and West at Madison World, Dinesh Panjabi, Regional...
The campaign will run for a month across large format billboards in many cities
AMC official says revenues from OOH important for Ahmedabad city development and delivery of citizen services
Mirant Parikh, Deputy Municipal Commissioner, AMC was in conversation with Pawan Bansal, Chairman, IOAA
Abhijit Sengupta, CEO of OAP Mediatech moderated a panel discussion that engaged Shaileen Patel, General Manager of Business Development and Marcom at NK Proteins; Manan Choksi,...