How do brands leverage the OOH medium? With only the briefs or are they really play their part in OOH industry. Get the answers from brands...
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
For a period of 11 years, the contract covers more than 660 display sites ranging from billboards around terminals, static and digital sites within the terminal...
The agency has brought in Anupama Ramaswamy and Simran Sahni as Group Creative Directors to add firepower to recent expansion in creative & digital.
King F Lai, CEO-Asia Pacific, Kinetic shares his views brings on'Growing Business for Specialist Agencies in Asia - Challenges & Opportunities' at OAC 2013.
The third in the series of the International Advertising Association (IAA) India Chapter's industry-defining debates hosted in Gurgaon recently presented by the Dainik Bhaskar Group revolved...
The popular toothpaste brand in association with Atin Promotions & Advertising creates high brand recall, where 70% passengers remember the brand even after exiting the aircraft.
As part of the tender, Outreach Advertising will develop12 BQS and a one part of the land measuring over 30,000 sq. ft of a prime location...
Outdoor Advertising Convention (OAC) 2013 which will be held on July 5-6, 2013 at The Grand Hyatt in Goa, is conducting an interactive session on OOH...
The former All India President of Navabharat Group begins his new journey with India's premier outdoor agency, Global Advertisers.