Transit advertising is important as it provides high visibility to customers on a daily basis. Well designed and strategically placed ads would attract more audience than...
During a session themed'Can PPP Projects Give OOH Industry a Bigger Footprint Across The State & Improved Profitability', industry leaders of Chennai & ROTN deliberated upon...
As part of the realignment exercise, the new leaders at DDB MudraMax include Sathyamurthy Namakkal, Aneil Deepak and Sameer Mehta.
The media planning for the campaign was designed based on the market and visualising the company's growth objectives. The sites were selected on the local grounds...
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH...
The campaign is specifically deployed on Mumbai Metro, which is the most exclusive location to promote and reach target audiences, with about 8 lakh daily commuters...
The two–month campaign features an interesting innovation
Latest HP Latex and HP Scitex printers and presses help businesses reach new customers and new profit pools
The conference will provide a common platform for media owners, agency heads and brand marketers to discuss and identify new and innovative ways to drive OOH...
Street Talk drapes the outdoor in Mumbai, Delhi and Bangalore with Liva campaign