The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
Considering the communication objective, Kinetic planned and executed a high decibel campaign across 26 towns.
The deadline for submitting the tender is July 12th and the results for the same will be declared on July 13, 2016.
As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.
Havas Media will handle crystal jewellery leader Swarovski's media mandate across 35 countries worldwide
Fashion creatives on large outdoor formats invite fashionistas to login and shop.
Sunfeast Digestive Biscuits and B Natural woo metro travelers in Delhi through attractive train wrappings.
Mobile buses with Vodafone branding offer internet-enabled services to pilgrims frequenting Pandharpur Yatra.
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful...