Looked at from the outside, the stripe system conserves the characteristics of the original façade; from the inside they allow unobstructed view as well as the...
The lighting company has lit up OOH formats in dark spots of cities like New Delhi and Mohali to make those areas safe for commuters and...
The channel's'Sonic Action Mania campaign' includes gaming championships for the audience, workshops, storytelling sessions, and interaction with the Sonic action heroes
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
SelvelNext maintains the projection can be done on any platform, thus serving as an alternative OOH medium
The experiential marketing campaign was directed at building people's awareness of the use of SCA's hygiene products like hand sanitiser and hanky tissues
The entries were graded across four criteria: Concept, Activity, Amplification and Results
As domestic and international traffic increases at key Tier II airports, a great number of advertising brands are likely to mark their presence in this OOH...
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and...
The Kolkata Municipal Corporation is expected to generate revenues of Rs 29.60 crore from the 8 clusters of roadside hoardings