High speed networks set the stage for scale up DOOH campaigns, contextual advertising, among others
Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
OnePlus has unveiled its latest flagship smartphone the OnePlus 10T 5G through a specially developed multi-sensory commercial using 4-dimensional effects to be screened in all PVR...
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and...
The month-long campaign has been launched on multiple media formats offered on the Pink Line including complete external train wrap, 72 display panels available inside the...
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...
Prakash Chopra, Senior VP Sales at Arrow Digital, says: "The EFI VUTEk LX3 Pro UV LED allows customers to grow their business with high-value specialty substrates,...
This move is in line with increasing air passenger traffic and rising demand for high impact media
The talk on the theme 'Thinking out of the box: How creativity broadens one's horizons' on Day 2 of Outdoor Advertising Convention (OAC) by Actor &...
