When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
Presenting his topic'Driving in Top Gear with OOH' on Day 1 at OAC 2016, Sanjeev Handa, Vice President and Head of Marketing, Maruti Suzuki India Limited...
Manu Seth, Senior Director Marketing, South Asia, HTC, will share this viewpoints on the topic"Will integration of mobility solutions with OOH deliver brand message more effectively?...
Jewellery brand Tanishq goes outdoor in 11 Indian cities to promote its Gold Exchange offer.
Madison has won the media mandate of grocery app Zopper. The account, estimated to be of INR 50 crore, will have focus on OOH.
Along with providing immaculate network in the fair ground, Idea cellular focuses on its out-of-home branding at this year's Kumbh Mela.
Kesh King brand has been very active in fostering and strengthening its connect with that consumer profile which is beyond the reach of other media through...
The Quintessential OOH Quiz 2016 will give all OAC participants the opportunity to test their OOH knowledge quotient and win attractive prizes.
Streettalk executes TVS Tyre's multi-city OOH campaign across several formats.
