Neuroscience research from Ocean Outdoor and Westfield London finds powerful interplay between broadcast content and DOOH; drives up eye dwell times and engagement
Century Group of Companies, which handles media rights for this airport, plans to take the digital expansion to other airports managed by them
Through this collaboration, Panasonic aims to expand its technology benefits to a larger vendors ecosystem
For advertisers, this means more content production at lower costs and lower resolution but higher resolution display in 8K quality
Texart RT-640M, a multi-function large format machine is capable to print on banners, flags, soft signage and backlit media
The brand launched its maiden marketing campaign keeping OOH as a core communication tool to catch the youth
Srishti Communications has put up 132 DOOH media assets at the station
Brand reinstates its authority as timekeepers with a social message for the audience
The brand demonstrates wireless printing feature through the video messaging in Indonesia
Using the platform, Solus Ad Solutions will be able to integrate its OOH business processes from landlord management to sales, media planning, buying, campaign management, media...
