DMRC maintains that the decline in ridership in the month of October was a temporary blip and that the fare hike was long due; media owners...
‘As demand for green printing picks up, costs are bound to come down’
‘Exclusive rights, metrics, RoI vital to OOH’s competitiveness’
The Wi-Fi enabled bus shelter at Sector 18 Noida was launched in conjunction with the telecom regulator and Government’s initiative to set up hotspot Wi-Fi networks...
‘DTC bus is the oldest advertising format in Delhi NCR’
‘DMRC has made a paradigm shift in its advertising business approach’
The inventive, multi-city Zomato OOH campaign, planned and executed by MOMS, with its evocative creatives has set the social media abuzz, taking the brand visibility to...
‘Globally OOH is leveraging mobility in significant ways’
‘OOH must extend maximum value to advertising brands’
‘Delhi NCR is bristling with OOH growth opportunities’