Park Avenue Beer shampoo uses giant backlit cutout of shampoo bottles in traditional OOH formats in Delhi, Mumbai and Bangalore.
R P Thakur, Executive Director, Non Fare Revenue, Ministry of Railways, Government of India, and Bharat Rajamani, Director & Solution Leader - Marketing and Advertising Risk...
Various fashion brands have resorted to traditional formats of street furniture in Delhi this summer.
Madison has won the media mandate of grocery app Zopper. The account, estimated to be of INR 50 crore, will have focus on OOH.
Beverage brand Cocofly chooses multi-format OOH mediums as their launch pad along with other media in Delhi and NCR.
The Quintessential OOH Quiz 2016 will give all OAC participants the opportunity to test their OOH knowledge quotient and win attractive prizes.
Amritsar-based Orango solutions has invested in aesthetically-appealing standees along with regular and digital OOH formats, as part of their airport branding solutions at Amritsar Airport.
The Young Outdoorians! Contest is open to professionals below 30 years working with brands, OOH specialist agencies and OOH media owning firms
EG Communications has won inside and outside branding rights of metro trains running on Line 5 and 6 of DMRC.
Pioneer has won LED screen rights at ITO metro station, naming rights of three metro stations on Faridabad line and unipoles' contract on certain stretches of...