The agency will be marketing the brand via aggressive programmatic digital campaigns, along with other media including OOH
DAN brings data and programmatic functions under one roof; will be led by Gautam
The agency has been hired to unlock new consumer connections and maximise returns on media investments
The mandate includes media investment and strategic partnership across media formats
Abilities like proficiency in delivering effective, data-driven, personalised plans helped the agency in winning this account
The agency will handle the entire traditional media mandate for insurance life company
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning
The deal will enable Publicis Media to catapult in the lucrative out of home business segment in India
The account size is estimated to be more than INR 50 crores and will be handled out of the Mumbai office led by Kunal Jamuar, Managing...
Talon will now begin working directly with U.S. companies, designing and executing data-driven, technology-led integrated outdoor campaigns that produce measurable results and impact
