Pinwheel platform allows agency partners to directly fund vetted environmental programmes
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The agency will help the brand maximize visibility through targeted marketing strategies and enhanced brand presence, ensuring greater reach and engagement with key audiences
The agency will be responsible for both traditional and digital media mandate that includes TV, Print, Radio, Cinema, Outdoor and Digital.
Powered by the revolutionary AET INX Driver IC, a proprietary all-in-one chip, this product sets a new benchmark in the industry.
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...
This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser confidence.
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
Praphul Misra, founder and Managing Director of Oi Media, explains that the Indian out-of-home (OOH) advertising industry is slow to adopt technology due to deep-rooted challenges...