The DOOH campaign, executed by Times OOH, has been rolled out in 6 cities -- Mumbai, Delhi & NCR, Chennai, Hyderabad, Pune and Bangalore.
With the plethora of advertising options available today, the out-of-home advertising medium has evolved to be more conversational. Real estate brand Square Yards recently unleashed a...
Junaid Shaikh, Managing Director of Roshanspace Brandcom, shares with N Jayalakshmi his insights on how and why it's important to have the right skill sets in...
In this role Devika will be responsible for all aspects of the creative network's business across 131 offices in 93 countries, spanning its Advertising, Public Relations,...
As OOH gets ready to embrace new dynamics, enabled by digital technologies and emerging advertiser needs, is the industry empowered with the right skills to match...
Remi Roques, General Manager - APAC, Broadsign asserts that pDOOH is making a significant contribution to the overall revenue growth of OOH. In an interview with...
Marketers will be able to activate, pause, and optimize digital out-of-home campaigns in near real time
Revolt plans to triple the size of their DOOH network—by the end of this year.
From audience measurement and role of technology, to leveraging creativity and enhancing the competitive quotient of OOH, the second and concluding day of OAC 2022 set...
The 16th edition of the popular Outdoor Advertising Convention (OAC) is set to be inaugurated at The Westin Mumbai Powai Lake, on August 17th, promising two...