The entries were graded across four criteria: Concept, Activity, Amplification and Results
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and...
Sai Nagesh takes over as CEO of Laqshya Advertising & CSO of Laqshya Media Group
The party used Christie digital projectors to display holographic images of Narendra Modi at election rallies scheduled simultaneously at various locations
For brand marketers IPL offers some exciting opportunities to connect with the audience by using mediums like OOH . Leading this pack are TV channels leveraging...
The company will be handling the entire OOH media solutions for the IPL team.
The brand launched two campaigns, handled by Laqshya Solutions, to promote the Flipkart Helpline and their new mobile app respectively.
Street Talk makes Samaya News Channel visible in Karnataka in an extensive manner.
The agency showcases the facilities of property in a cutting-edge manner on billboards in Bangalore.
The brand went in for a judicious mix of traditional OOH and on-ground activation in tie-up with Big Bazaar and Café Coffee Day to target their...