According to LOMS, the biggest reason behind investing in unipoles is the rising demand for the format from its clientele.
Canadian Out-of-Home Measurement Bureau (COMB) has launched a state-of-the-art process to synchronise all trading data between its systems and those of its OOH company members
We have got an overwhelming response from the media owners, agencies and brands on this initiative, says Jarvis
After creating a furor in the market with its bold outdoor campaigns like 'Just Be', 'Dump Them','Move On', 'Livein', 'Keep Trippin', 'Closet' and 'Mature is In',...
Starting with ad rights on the DMRC Red Line, TDI International India has gone on to hold rights on three different lines. The firm believes that...
The new entity will function as a media agency to Srishti Communications' existing and new clients
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and...
The Outdoor Asia team went out in Delhi NCR, Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising and how it can influence...
Jagran Engage is the outdoor partner for the second edition of Vodafone Cycling Marathon that will be held in Bengaluru on March 1, 2015
The OOH firm has bagged the contract in Pune for 3 years
