As part of the mandate, Vizeum will handle medium ranges across TVC, print, radio, OOH, digital and activations amongst others wherein Vizeum will focus on promoting...
The brand has partnered with SpiceJet to launch a series of initiatives to make air travel for pregnant women more comfortable and enjoyable
As part of the mandate, Vizeum’s scope of work for its latest client will range across TV, print, radio, OOH, digital & activations
Rohit Chopra, CEO, TIM Delhi Airport Advertising Private Limited (TIMDAA), a joint venture between Delhi International Airport Private Limited & Times Innovative Media Limited, provides an...
Atul Shrivastava, Group CEO, Laqshya Media Group, shares his group’s experience with DOOH media in an interview with Rajiv Raghunath. Edited excerpts:
The Data Management Platform will integrate into Cadreon which is IPG Mediabrands’ existing real-time marketing and programmatic buying unit.
The agency will be responsible for sales lead awareness of TVS Motor in Tier 2 & 3 cities by branding kirana stores in South India
The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy
The contracts have been acquired for a period of 10 years each.
Laqshya Solutions planned and executed the 60-day campaign using a gamut of OOH formats
