FEPE Congresses look at the big issues impacting the global OOH industry and also offer delegates valuable insights into the business of navigating such a rapidly-changing...
Allotted for 10 years, the company will handle the rights for inside and outside media; along with activations at experiential spaces
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning
The first campaign is expected to be out during Diwali season this year
The online trading firm hosted a “pop-up” event in New York City, with the support of DiMassimo Goldstein and Grandesign, offering participants the chance to “Get...
The association delves into OOH advertisement measurement specifically running on TV displays located at avenues like restaurants, pubs and bars in select cities
Seedooh is aligned with PwC to bring third-party verification of OOH data in its platform to create clear, validated and standardised reporting for advertisers, media agencies...
The new spot-based trading model will give advertisers the opportunity to target their campaigns to commuters more effectively
Digital revenue is sitting at 49.7% of total net media revenue year-to-date, an increase over the recorded 44.4% for the same period last year
The agency will work on enhancing the reach of their work, make new connections and new stories, and inspire millions of young people to develop relationship...