The just released FICCI-KPMG India Media and Entertainment Industry Report 2015 states that the Indian OOH industry is expected to grow at a CAGR of 9.8%...
Outdoor Advertising Awards (OAA) function will be held on July 25; entries for the awards will be received until May 30
Kolkata-based real estate player Pioneer Property Management Ltd launched an onground activity in the city with the support of marketing firm Ideazfirst Marketing Services to demonstrate...
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness...
The Kolkata based firm rolled out the campaign to turn the spotlight on its new showroom in the city
The brand activation agency bagged a bronze for the'Arogya Rath' campaign in the category'Best Social Development Campaign of the Decade'.
The campaign is directed at promoting the FI's bouquet of home loan solutions
Brandscope (OOH agency) executed Datsun India's MPV'Go Plus' OOH campaign and handled the innovation in Mumbai with the support of TBWA and OMD
Running successful campaigns in New Delhi, tourism boards like South Africa, Uttar Pradesh and Daman & Diu have very consciously selected the OOH medium to match...
The objective was to create impact through larger than life media across a bouquet of locations that seamlessly cover metro cities. A proper mix of strategy...
