LeEco rolled out a large sized outdoor campaign using all possible outdoor media formats and street furniture along with airport and mall branding in all major...
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
Times OOH ran a number of automobile campaigns on the most popular and premium Delhi-NCR toll plaza DND Flyway. They were done, keeping in mind the...
Organised Outdoor Options, New Delhi and Outdoor Advertising Professionals (I) Pvt. Ltd., Bangalore have executed this high decibel campaign at key markets having the right distribution...
Promoting their yearly show,"Banega Swachh India, in association with Reckitt's hygiene solution brand Dettol, NDTV notifies its viewers through a fairly big campaign across Delhi and...
After being shelved at a draft-stage, OAP 2015 was finally been passed on January 12, 2016 and it will be implemented in future tendering process invited...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...
JCDecaux won the exclusive advertising rights for the Chennai Metro's rolling stocks. In an inaugural function, JCDecaux unveiled first two brands, Renault and Reliance Trends, which...
PNB Housing Finance has launched a multi-city innovative OOH campaign using a weaverbird's nest which also doubles up as an internet router at Mumbai Airport. The...
Kinetic rolled out Vodafone India's outdoor campaign in Kochi to launch its 4G network. The campaign saw a mix of traditional large format billboards, BQS and...