“At OAC 2024, we are excited to showcase our printed banners, highlighting their exceptional versatility and quality.” says Sivabalan, Managing Director, MIRAAi advanced composites
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’
Aniruddha Haldar will be speaking on ‘Connecting with consumers countrywide: The OOH experience’
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
The Jury judges entries in two groups
OAA 2024 received a total of 348 entries across 7 categories.
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
WOO working closely with ALOOH, the trade body representing Out of Home in the LATAM region for the Congress
