Laqshya Media Group once again lends its support for this unique contest for young creative professionals which will held at the OAC venue in Gurgaon, Delhi...
PNB unleashed a digital OOH campaign in Delhi executed by Oscope Media.
As part of its launch campaign, Samsung Gear S2 rides on innovative LED outdoor in all important vantage points of Delhi-NCR, Mumbai and Bangalore.
Kinetic Worldwide launches a SAS tool to directly measure and quantify any OOH campaign's social media reach and awareness.
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from...
Automobile majors VOLVO and BMW resort to DMRC's Airport Express Line (AEL) for some plush OOH promotions. BMW continues its brand building exercise while VOLVO utilises...
The noted jewellery brand from Bangalore has recently started its OOH promotions in Kempegowda International Airport, Bangalore. It has used formats like wall wraps with light...
Leading online fashion portal KOOVS, after achieving a sales growth of 210%, is all set to raise its budget in advertising and promotions with OOH and...
Without question, the OOH industry will transform, as will the overall ad business. The transformation as a result of digital has already had an impact on...
JCDecaux won the exclusive advertising rights for the Chennai Metro's rolling stocks. In an inaugural function, JCDecaux unveiled first two brands, Renault and Reliance Trends, which...
