The campaign uses a mix of OOH formats, with high emphasis on transit media and media presence at transit points.
Giant smart outdoor screens which track the ages of passers-by and select ads based on their profiles have been unveiled in Birmingham.
One of JCDecaux's largest roadside digital screens with on average 1.2 million impacts every week (DFT), this double-sided landmark location will be launched by FIAT, Sky,...
The strategic choice of engaging with the'Delhi metro' platform is to"remind & display entire range of Renault India cars available to the target audience who's on...
China's official postal service has deployed a comprehensive upgrade of its 20,000 outdoor smart screens with new facial recognition capability, mobile interactivity, data management and campaign...
The brand campaign aims to encourage commuters to protect their homes from'Damp Walls, Damp Ceilings, No Rising Dampness, No Cracks and No Leakage'.
The campaign is being strategically run in the common arrival hall of KIAB, allowing the international as well as the domestic audience to gain first-hand experience...
Melbourne's Bourke Street Mall has become home to Australia's biggest full motion, high resolution digital billboard.
The 7th China International Digital Signage, Audio Visual Integration & Equipment Show to be held at Shanghai in September 2015.
Bharat Dhuppar, CMO, Omkar Realtors & Developers shared his firm's approach to OOH while addressing the theme'OOH delivers - A case study of Omkar Realtors' on...
