The'KFC So veg, so good', campaign was kicked off in Pune with mouth-watering images of their veggie meal on hoardings meant to grab the attention of...
Digital as a buzz word has been doing the rounds for quite a while now in the OOH industry. And yet it has failed to take...
Sony Television's new campaign is all about celebrating the power of women on OOH and through on-ground activities.
A new campaign initiated by SSI Media P Ltd on the occasion of World Advertising Day celebrates the medium of advertising and the people behind it.
The 3-D innovation campaign has been initiated across strategic locations in Kolkata as part of the entertainment channel's promotion of its new fiction show.
SET Max creates a romantic sensation on the OOH medium to promote Aashiqui 2's world premier on TV.
The USP of the OOH campaign is the strategic mix of activities and branding that was not only in sync with the mood of the festival,...
A gigantic sword of 120 ft with red blood blotches spreads across three billboards to dramatically portray the storyline of the show
Last few years have seen a sudden mushrooming of specialist agencies in the outdoor space. Outdoor Asia puts agency wallas - big and small - in...
The campaign created by Ogilvy & Mather for PETA, reveal the horrific truth about animals skinned alive at Chinese fur farms
