WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
In Mumbai, the OOH installation showcased the dimensions of Ather Rizta’s seat, measuring 42x22 feet on a 40x20-foot site. Meanwhile, in Ahmedabad, the installation boasted even...
The emerging scenario could reinforce the positioning of one-to-many media like DOOH in the longer run
‘We see the Metaverse as cities where people gather’
The updates run on 52 screens, targeted at both inbound and outbound passengers
The animal rights organisation has placed communications on Tagtalks' digital assets network in bars, restaurants, and cafés in Bengaluru, Delhi, Mumbai and Pune
The campaign was executed by DOOH adtech company Moving Walls with Metropolis Media
India’s Animal Rights Organisation launches a multi-city campaign to send a national message on the occasion of Rakhi
The RTI response will have a key bearing on the Kerala Govt ban on use of flex for advertising and publicity
Political parties in West Bengal cut down on hoardings and other large formats due to the ECI recommendation on less usage of PVC for election campaigning...
