The campaign, featuring Axis Bank brand ambassador Deepika Padukone, highlights the offers attached to the bank’s credit & debit cards
Nestle reinforces Nescafe coffee brand during monsoon
CVL Srinivas urged the OOH industry to work with data and technology, and adopt a holistic approach to brand communications
The 2-day convention will be addressed by accomplished corporate leaders, brand marketers & planners
Delegates will use the official OAC 2018 mobile app 'OAC ASIA 2018' to participate in The Quintessential OOH Quiz and Q&A segments of the knowledge sessions
Boman Irani and Varun Sharma as the comical father-son duo have been featured on large-size formats in Delhi and Mumbai markets
The notification was issued to the media firms, mandating them to remove the flexes from all the formats put up on the streets until the curbs...
The screen features 16.0mm pixel pitch for enhanced resolution with IP65 standards that ensure the screen holds up under all types of weather conditions
The 4-week marketing plan, which started with TV, will approach OOH in the coming days with the new brand ambassador
The ultra-lightweight LED panels, imported from Korea, are already featuring campaigns of major brands like Coca-Cola, Netflix, among others