The agency will handle the traditional, digital and OOH advertising of the two brands
The agency won the account in a multi-agency pitch
Based in HQ London, Matt will report to Steve King, CEO, Publicis Media
A recap of ‘Have Your Say!’ poll outcomes on a few key issues
The Mela authorities have hiked media rates by almost 200-300%, along with providing better branding opportunities
The outdoor sites are located at prominent locations across the city and about 12 crore people are expected to visit the Kumbh mela
The contract will be awarded for three years and the total advertisement area available for display in the rake is 212.12 sq.ft. area
The brand’s TVC has just been launched
As part of the mandate, the agency will manage both offline and digital media strategy, planning and buying
He will operate from Gurgaon brand of the agency