Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
The policy drafted on the basis of a study calls for controlled use of large media to reduce clutter
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
The strategic alliance will leverage Mediakeys’ international operations and Laqshya Media Group’s strong footing and rich experience in Indian markets
In association with Kinetic India, the brand narrates its success story by using a Burj Khalifa replica
OMI has executed the campaign in 48 cities
In association with Madison Media, the brand will execute various on-ground branding initiative during the league
The agency will design strategies for the brand that will make the brand promise & experience a part of everyday consumer life and conversation
Zenith OOH creates two striking innovations in Mumbai
This follows a review conducted by ID Comms, a global management consulting company for media and advertising toward transforming Puma’s approach to consumer marketing