59 billboard owners deliberate upon the ways to grow the OOH business
EFI VUTEk’s dual resolution capability enables true 600 dpi and true 1000dpi output with selectable 24pl or 12pl drop sizes
The brand’s OOH campaign, rolled out in Kochi, Kozhikode, and Thiruvananthapuram, was handled by GLO, the out-of-home division of Lodestar Universal McCann
The brand opted for light pole branding for maximum visibility
Jagran Engage, Explomedia, Media 24x7, and Ayan Media have also won the rights at select DMRC stations
The new logo reflects the broadening horizons of their business
Hola replaces Nima Namchu, who moved on from the agency in November last year
The mandate entails strategic positioning, product reach, frequency and re-packaging the channel as a whole.
The company yet to launch this offering in Indian markets
The campaign pays homage to the company’s Korean originality & tease an exciting future for the Galaxy lineup