Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The agency won the account in a multi-agency pitch
Based in HQ London, Matt will report to Steve King, CEO, Publicis Media
The ULB is looking to generate Rs 2 cr revenues from advertising contracts
The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc
The Bench has also asked the city police to be more vigilant on illegal posters and flexes being put up on the streets
DTC has floated a tender for modernisation of the Nehru Place bus terminal
The 1st Transit Media Talks Conference, to be organised at Courtyard by Marriott hotel in Mumbai on February 28, 2019, will direct focused attention on the...
The railways has devised a unique way of allowing companies to advertise on trains in lieu of any product or service they have delivered to passengers...
A recap of ‘Have Your Say!’ poll outcomes on a few key issues