As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
The deal, worth reportedly Rs 100 crore will see the specialist agencies working with the automobile giant for their outdoor advertising campaigns.
Vasant Jante, Founder & CEO, VJ Media Works shares his perspectives on the fast-changing Indian OOH agency landscape
With over 18 years of experience in marketing and sales, Pankaj has worked at some of the biggest organizations such as HCL, ICICI Lombard, and SBI...
Metro rail networks make a neat cut for advertising
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
This initiative reaffirms the JCDecaux Group's commitment to active participation in the fight against climate change by adopting eco-responsible practices
Matt will be sharing his perspectives on the success factors of pDOOH, drawing upon case studies, and the pain-points of media owners and buyers that get...
Vistar Studio provides creative services globally to support advanced programmatic campaigns.
The OOH major's brand partnership with OAC stems from a deep conviction in leveraging knowledge for business.
