American Express placed a 3D enabled'Holographic Box' to attract the attention of business and leisure travellers at T3. The activity was spread over 30 days
The OOH major won awards in the'Brand Activation & Promotion - Telecom Products & Services','Ambient Media - Experiential Advertising','Ambient Media - Digital Outdoor' and'Best Use Of...
The brand activation agency bagged a bronze for the'Arogya Rath' campaign in the category'Best Social Development Campaign of the Decade'.
The one day activity was held at Metrowalk Mall, one of the hangout zones in west Delhi.
This unique initiative is to educate contractors about the four-step procedure to create leakfree homes
The rural activation campaign called The AudioWala Bus Station was executed by Vritti I Media in three rural cities of Maharashtra for seven days.
An on-ground activation was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata.
The account was won in a multi-agency pitch with eight major agencies participating. The mandate is for all media including OOH media.
Executed by Glo OOH Media, a part of Lodestar, the campaign used conventional, digital and on-ground modes to target travelers on larger scale.
Kinetic Active is a full-service creative and production shop with the purpose of raising the creative bar of OOH marketing