The deal will allow clients of GroupM agencies (Mindshare, MediaCom, Wavemaker, Essence and m/SIX) and their outcome media specialist, Xaxis to programmatically activate digital OOH inventory...
Ocean’s proprietary DeepScreen™ 3D templates can be used to create breath-taking windows into other worlds, extend existing architecture, or make impossible objects appear to float in...
This initiative is part of the Association of Advertising and Marketing Singapore (AAMS) move to champion industry-wide regional Outernet media measurement using Moving Walls' technology.
The partnership is set to launch in key global markets that are well-connected with strong digital supply inventory and have active demand clients.
Outreach Advertising partnered with ILS Hospital in Agartala to launch a hard-to-miss vaccination campaign using bus shelter media
Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP...
This non-touch approach reduces the risk of spreading germs and bacteria build up at a self-service kiosk
Sightcorp to provide audience analytics intelligence for DOOH media using demographic profiling and facial analysis – both for outdoor and indoor environments.
The session ‘Exploring New Business Models’, as part of the Quividi India conference, had Laetitia Lim, CEO - Quividi, moderating the discussion between Noomi Mehta, Chairman...
Rachana Lokhande - Advisor to Board of IOAA, Business Strategist, Consultant digital Media Services, Schindler AG, and Satyen Sharma - Head Ormax OHM, Ormax Media, spoke...