The outdoor media strategy was to be present at major junctions across 14 cities pan India and highlight each brand partner everyday. The highlight was the...
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and...
Sublime House of Tea recently held a tea-tasting activity at the UB City, Bangalore, where the event successfully created curiosity among passers-by and enticed them to...
Storyboard Brandcom executed an eye-catching innovation in Meerut showcasing Uninor's'Sabse Sasta' proposition
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme...
Mounthill Realty launched an extensive OOH campaign for their latest retail project at Rajarhat. The major advertising planning went to outdoor for creating a buzz about...
The first LED screen at the station entrance was formally inaugurated by Anil Kumar Agarwal, Divisional Railway Manager, South Western Railway, Bangalore Division on December 25
The Outdoor Asia team went out in Delhi NCR, Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising and how it can influence...
Kinetic Active is a full-service creative and production shop with the purpose of raising the creative bar of OOH marketing
The campaign, executed by MOMS, used a range of formats from billboards, gantries, unipoles and skywalks to Metro pillars, bqs, mobile rotator, FOB and inflight seats.
