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OOH will regain 100% of its pre-pandemic audiences: Tim Bleakley, CEO, Ocean Outdoor
OOH will regain 100% of its pre-pandemic audiences: Tim Bleakley, CEO, Ocean Outdoor
DOOH major Ocean Outdoor has sustained the focus on digital OOH, spectacular displays like 3D illusion, interactive technologies including haptics, content portfolio for live events, amplifying good causes, among others. Tim Bleakley says now “all brands from all categories are coming back to the medium”
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Netflix turns commute into the upside down with Stranger Things
The campaign features the monsters and characters from the fifth season of the show
Disney’s Percy Jackson season 2 makes splash with 4D billboard activation
The activation is executed by NVE Experience Agency
Continental Coffee Speciale unleashes sensory OOH blitz in Mumbai
The campaign is executed by Platinum Outdoor
RuPay’s ‘ON-THE-GO’ OOH takeover in Mumbai
The campaign is executed by Platinum Outdoor
NMACC’s snowfall billboard promotes The Nutcracker on Ice
The large-format visual featuring the show's signature imagery comes alive between 4:00 pm and 10:00 pm with a gentle, realistic...
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
Xtreme Media lights up Rajkot with Earth Series LED displays
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
The Brand Sigma marks 5 years with a DOOH campaign
The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
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Creative Concepts
Disney’s Percy Jackson season 2 makes splash with 4D billboard activation
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Creative Concepts
NMACC’s snowfall billboard promotes The Nutcracker on Ice
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Markets in FocusPwC forecasts India’s OOH revenue to near $800M, powered by DOOH and measurement
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Campaigns
Continental Coffee Speciale unleashes sensory OOH blitz in Mumbai