PUMA partners with Mary Kom for women's category
By M4G Bureau - February 19, 2019
The boxing icon teams up with the global sports brand to be their newest women’s training ambassador in India
Global sports brand PUMA announces their partnership with world boxing champion, Mary Kom. ‘Magnificent Mary’, as she is popularly called, has signed a two-year deal with the brand. With this, Mary is now PUMA India's new ambassador for their women’s training category and shall represent the brand in marketing campaigns in the country.
PUMA as a brand celebrates strength and empowerment of women. This partnership gives PUMA the opportunity to be a part of Mary’s journey as an athlete and inspire confidence in women across the country.
A champion boxer and a super mom, Mary is a role-model to millions of women in India. She will lead PUMA's #DoYou conversation that aims to motivate women across the nation to be strong and accomplish their goals.
Talking about the association with PUMA, Mary said, “Being a woman and a mother I have faced several challenges that I have powered through, thanks to my family and team. PUMA as a brand has always believed in supporting and encouraging women, which made it a perfect fit for me. PUMA products are a fusion of high technology and style that will only enable me to take it up a notch. I am really excited to come on board with a brand that so perfectly reflects my very own ethos."
"We are very thrilled to welcome Mary to the PUMA family. She is going to take our women's category in India to the next level," said Abhishek Ganguly, PUMA India, MD. "She embodies the spirit of the PUMA woman – determined, goal oriented, confident, and forever gunning for the next big challenge. Having consistently defied all odds to achieve a wide range of records and medals, she is an idol for women all over India. With this association we want to work with Mary in achieving our vision of inspiring a much larger audience of Indian women."