Campaigns
Blackberry runs BBM channel for Mumbai Indians’ fans
The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
Blackberry launched an on-ground BBM platform to connect with the large Mumbai Indians’ follower and fan base. The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
The program included various contests for’Mumbai Indians’ BBM channel followers. Eleven lucky winners would get to watch the IPL-7 Mumbai Indians team practice from the team’s dug out. The winners also received autographed bats, tee’s and matches tickets.
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Easy Outdoor to showcase cloud-based adtech solutions at OAC Expo 2025
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The core of the campaign's interactivity lay in encouraging passersby to take their favorite Hershey's Kisses
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Campaigns
Hershey’s Kisses says “Happy Birthday Zepto” on Mumbai’s streets
