Campaigns
Blackberry runs BBM channel for Mumbai Indians’ fans
The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
Blackberry launched an on-ground BBM platform to connect with the large Mumbai Indians’ follower and fan base. The BBM channel, called’Mumbai Indians’, was used to drive a promotional program at a leading mall in Mumbai.
The program included various contests for’Mumbai Indians’ BBM channel followers. Eleven lucky winners would get to watch the IPL-7 Mumbai Indians team practice from the team’s dug out. The winners also received autographed bats, tee’s and matches tickets.
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Based on their UV mirror results, visitors were taken through a guided interaction with brand promoters, who helped them understand...
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Brand Insights‘Make OOH more affordable & accessible to regional brands’
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Campaigns
Deconstruct brings sunscreen awareness to life with ‘India’s First SPF Checkpoint’
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Company NewsCash Ur Drive reports strong H2 FY ’26 performance; 95% PAT growth
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Contracts & InvestmentsHakuhodo India bags integrated marketing mandate of Jindal Stainless