Tenders
Orango Solutions secures exclusive advertising rights at Dehradun Airport for seven years
The seven-year mandate gives Orango Solutions exclusive advertising rights at the airport, opening up a new OOH opportunity for brands targeting travellers entering Uttarakhand.
Orango Solutions has secured the exclusive advertising rights at Dehradun Airport for a period of seven years, adding another prominent non-metro airport to its transit media portfolio. The mandate covers the airport’s advertising inventory, giving the company the rights to offer OOH and DOOH media opportunities to brands looking to reach travellers through the airport.
The development comes as Dehradun Airport continues to serve as an important air gateway to Uttarakhand, connecting travellers to Dehradun, Rishikesh, Haridwar, Mussoorie and other key destinations across the state. The airport also caters to travellers heading towards major religious and tourism destinations in the region.
For advertisers, the airport offers an opportunity to engage audiences at multiple points of their journey, from arrival and departure zones to other high-visibility passenger touchpoints. The advertising inventory can be leveraged by brands across categories looking to build visibility among travellers entering or moving through Uttarakhand.
Speaking about the acquisition, Navneet Singh, Director, Orango Solutions, said the addition of Dehradun is significant given the airport’s role in connecting travellers with the wider region.
“Coming from Guru Ram Das Ji Ki Nagri, Amritsar, to Kashi, Varanasi, and now to Devbhoomi, Dehradun, this journey is truly special for us. We feel blessed to be expanding into a region that holds such immense spiritual, cultural and tourism significance,” Navneet said.
He added that the airport’s location makes it particularly relevant for brands seeking access to travellers headed towards destinations across Uttarakhand.
“What makes Dehradun particularly exciting is that the airport acts as a common gateway for travellers heading towards some of Uttarakhand’s most prominent destinations. While these destinations have their own railway and road connectivity, the airport provides brands with an important opportunity to engage with travellers entering the region,” Navneet said.