Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store...
Special Olympics GB fan zone opens at Westfield London
Through this partnership, advertisers will be able to engage with their target audiences through a network of over 6,000 screens located in coworking spaces, gyms, hotels,...
“Delivering more value and new opportunities, this integration enables our clients to maximise local omnichannel campaigns through streamlined global DOOH inventory purchasing,” says Paul Cahierre, CEO,...
VIOOH Trading Manager enables OOH media owners to trade their inventory programmatically with 40 leading DSPs in real time.
‘This is What a Level Playing Field Looks Like’ is a call for fairer representation
Programmatic ad tech integration unlocks new DOOH inventory, including Clear Channel, for independent agencies, small businesses, and startups; introduces growth opportunities.
“We are seeing a growing demand for LED panel solutions throughout Latin America,” says Pablo Paludi, Sales Director of the Pro AV division of Vitech US.
The Partnership sees select Philips digital signage and dvLED displays become officially certified for the Userful Infinity Platform, bringing advanced control and secure management to enterprise...
Ocean Outdoor creates biggest ever DeepScreen® canvas
The furniture giant transforms city infrastructure into oversized flat-pack visuals, turning its most recognisable packaging format into a bold, city-wide...
By taking this message to public spaces through OOH, Godrej positions itself as a brand that understands both modern household...
For its Boost energy drink, Nestlé transforms traditional OOH into a physical engagement platform that brings brand energy to life.
The bold yellow creative prominently features the cynical copy, “A coffee receipt from Q4? Sure, I know exactly where I...
The campaign is executed by Laqshya Media Group
“We are excited to bring our integrated digital display solutions to DDX Asia,” says Ajay Gupta, Founder & Director, Firstouch...
“We must be careful not to trade the gravitas of our presence in the public space for a narrow, lower-funnel...
Through this collaboration, Wrap2Earn becomes an advertising partner for Moove’s rapidly growing fleet operating on the Uber India platform across...
Seoul did not host the future of DOOH — it shared a model Asia can build on, says Daewon Kim,...
Barry Frey, President & CEO, DPAA Global, explains why, during a time in which generations have been raised by smart...
The campaign is conceptualised by creative agency Creapills
The campaign is executed by MOMS Outdoor
This ambitious activation transformed the sky itself into a limitless OOH canvas, blending technical precision with patriotic symbolism to create...
“DOOH creativity works best when audiences are treated not just as viewers, but as contributors,” says Gautam Bhirani, Founder of...
In his new role, Rajiv looks forward to driving brand-led growth, scaling the QSR business, and creating consumer-first marketing initiatives.