With a diverse and interesting mix of speakers and topics, combined with the right amount of engagements and interactions, the first day of OAC 2022 helped...
The 16th edition of the popular Outdoor Advertising Convention (OAC) that was inaugurated today at The Westin Mumbai Powai Lake, kickstarted on a motivational note as...
The 16th edition of the popular Outdoor Advertising Convention (OAC) was inaugurated today at The Westin Mumbai Powai Lake, promising two days of thought provoking sessions...
The 16th edition of the popular Outdoor Advertising Convention (OAC) is set to be inaugurated at The Westin Mumbai Powai Lake, on August 17th, promising two...
Suresh comes with 30 years of experience in the media and advertising industry.
IOAA management will launch the audience metrics platform providing a common currency for Indian OOH.
Topics to be covered include maintaining OOH's advantage in a digital world; responding to the sustainability challenge, and driving growth in OOH through audience measurement.
The discussion will centre on 'What should OOH do to attract more brand spends'.
The company's association with the 16th Outdoor Advertising Convention (OAC) to be held on August 17-18 at The Westin Mumbai Powai Lake, is particularly relevant given...
Padmavati Rao, who is also an acclaimed Poet and Natural Farmer, will be speaking on the theme of 'Thinking out of the box: how creativity broadens...
The campaign is conceptualised and executed by Coral Media
The brand revealed that as part of this campaign they will be fulfilling the fantasy of “Party with SRK” for...
Spanning across Vidhan Bhavan, Dadar and T2 CSMIA Metro Station, the campaign transforms three of the Aqua Line's busiest transit...
The campaign is executed by Laqshya Media Group
The campaign is developed by AMV BBDO
Podhigai Ads, The Brand Sigma and Shoutout OOH are the three verticals under the group
Phil Blonde, who describes himself as an OOH creator and Grand Prix winner and who regularly shares his observations of...
Industry bodies in the US move to modernize OOH measurement with a new pilot aimed at delivering transparent, interoperable, and...
As March rolls to a close, we at Media4Growth wrap up our special series on ‘Gender Inclusive OOH’ with this...
The congress is going to be conducted from June 3-5 in London
Zeenat Chola, Head of Sales- India Region, FRAMEN, the leading media content distribution platform, shares her take with Media4Growth on...
As part of Media4Growth's Gender Inclusive OOH series, Sajita Sivanandan, AVP & Revenue Head- South, Times Delhi Airport Advertising, reflects...
Prior to joining MMG, Elie held several senior positions at JCDecaux Middle East, including Managing Director, where he played a...
Sharatee Ghosh, CMO and CXO, Aditya Birla Sun Life Insurance, talks to host Meenakshi Menon, Founder, GenSxty Tribe about why...
As part of Media4Growth's Gender Inclusive OOH series this Women's Month, we hear from the men at the helm, as...